LICENSED & EXCLUSIVE BRANDS
ABOUT US
Roytex, inc. is a private menswear company established in 1955. Our apparel is distributed through regional and national department stores, green grass (golf related) and other specialty stores throughout the United States, Puerto Rico and Canada. Macy's, Belk, Kohl's and J.C. Penney are only a few of our varied and esteemed retail partners. We also engage in direct-to-consumer business via e-commerce websites.
Through our marketing approach, we develop and enhance a distinct brand, style and pricing strategy for a range of product categories within each distribution channel to resonate with targeted consumer groups, including niche markets that are often overlooked by our competitors. We also produce goods sold under the private label program of various retail partners. By strategically marketing brands to a wide range of consumer segments, our company successfully reaches members of multiple demographic groups.
We contract the manufacture of our products through a network of approximately 20 independent suppliers around the globe that meet our rigorous quality and compliance standards. With many sourcing offices and quality control centers to oversee all aspects of production and 59 years spent building our infrastructure, personal relationships and supplier connections, we maximize value by delivering the finest product at the best cost.
At Roytex Inc., we believe our competitive strengths, buoyed by the expertise of our family of talented industry professionals, positions us to capitalize our sourcing expertise, advanced systems and technology and the continued importance of strong brands as a source of product differentiation. We have a proven eye for opportunity and we look forward to delivering continued growth through the creation of fashion that resonates uniquely with the lifestyles of consumers worldwide.